Day 1 at Africa Microfinance Week 2025: Showcasing Impact and Building Resilience
Day 1 of Africa Microfinance Week 2025 (SAM 2025) wrapped up on a high note. After a full day of insightful presentations and discussions on building resilience and unlocking sustainable finance for smallholder farmers, Fortune Credit was honored to showcase our impact journey as one of the selected microfinance institutions benefiting from the Smallholder Safety Net Upscaling Programme (SSNUP), implemented by ADA – Appui au Développement Autonome and its partners.

Driving Impact Through SSNUP
With the invaluable support of SSNUP and its implementing partners, Fortune Credit has rolled out technical assistance initiatives that have enabled us to:
🌾 Develop need-driven, value-chain-focused methodologies to better assess and credit-score smallholder farmers
💡 De-risk the agricultural value chain through customized financing solutions addressing farmers’ daily challenges
🌍 Scale our agricultural financing proposition to serve this critical yet underserved
“Fortune Credit is building the financial powerhouse for smallholder farmers in Africa. With SSNUP’s support, we aim to reach even more farmers beyond the 12,000+ who are currently benefiting from our credit, microinsurance, and financial literacy solutions. Fortune Credit wins every day because of our inclusive DNA.”
— Janet Kuteli, CEO, Fortune Credit
Global Impact of SSNUP
Across the globe, SSNUP’s impact speaks volumes, reaching 562,000+ smallholder farmers directly and over 1 million indirectly, through 119 projects in 35 countries, supporting 228 beneficiary organizations, 94 agri-SMEs, and 9 impact investors championing inclusive agri-finance.
We are grateful to our partners for empowering us to strengthen the resilience of smallholder farmers, the backbone of our economies.
Join Us in Building Resilience
We invite like-minded partners, investors, aggregators, development agencies, and policymakers to join us on this journey of building opportunity and resilience for smallholder farmers across Africa.
🔗 Learn more about SSNUP: www.ssnup.org
We look forward to Day 2 and a week filled with actionable insights and collaborations that continue to drive impact where it matters most. 🌱